Stats are woven into the fabric of the web and, tied as they are to the business prospects of many of our favorite service providers, the metrics aren’t going away anytime soon. If anything, we’ll probably see more attempts at the “gamification” techniques meant to encourage this behavior, like the addictive buttons and animated feedback that liking and reblogging currently feature

Julia Kaganskiy, The Measure of Success: Making Art in the “Like” Economy