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111 posts tagged design

Designing Safer Antlers for Finland’s Reindeers

Reindeer with reflective antlers

Reindeer with reflective antlers (photograph by Anne Ollila, via Yle)

Would this spooky reindeer that seems to have transported from some unearthly netherworld stop you in your tracks? That’s the hope of the Finnish Reindeer Herders’ Association which is trying out coating reindeer antlers in reflective paint to help reduce its huge reindeer vs. car problem.

Reindeer with reflective antlers

Reindeer with reflective antlers…

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